Definition of Safety recall

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Safety recall Definition from Business & Finance Dictionaries & Glossaries
MONASH Marketing Dictionary
the request by a manufacturer for the return of a particular batch or model of a product (for repair, replacement or credit) when the product has been found to be defective or unsafe.
2004 (c) Copyright & Reprint Courtesy of the Dept. of Marketing, Faculty of Business and Economics, Monash University; edited by Mr. Don Bradmore.