exaggeration, embellishment; marketing message that exaggerates its description of the facts and embellishes the truth; ballyhoo; dishonest scheme
excite, stimulate; publicize, create a hoopla; swindle, trick; use exaggerated claims to strengthen an advertising campaign, create publicity stunts
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Hype Definition from Language, Idioms & Slang Dictionaries & Glossaries
hype
n : blatant or sensational promotion [syn: ballyhoo, hoopla, plug]
1. stimulating experience; 2. over done publicity; exaggeration; hyperbolic description, especially as produced by the media or in advertising: “all the hype about the Olympics”; 3. excitement; thrill: “the hype of just being there”; 4. excited activity; hustle and bustle: “getting away from the hype of Surfers' Paradise”; 5. acclaim, announce or promote hyperbolically: “the book has been hyped into the bestseller lists”
stimulate; make excited [earlier meanings are, `a hypodermic needle', `a drug addict' (thus “hype up” - to become stimulated by a drug); but also meaning `a swindle', `to short change or swindle'; nowadays often thought of as being a shortening of “hyperbole”, “hyperbolic” or “hyperactive”]
excited; thrilled; all geed up; stoked
1. statements made about something before that thing comes out, especially wild statements guessing about the things nature (whether positive or negative). For example, record companies will often put many advertisements out before a record comes out. Before Public Enemy's album came out there was much negative hype in the media:"Yo Harry! You're a writer; are we that type? Don't believe the hype..." -- Public Enemy (Don't believe the hype)
2. cool
2. cool
Noun
1. blatant or sensational promotion
(synonym) ballyhoo, hoopla, plug
(hypernym) promotion, publicity, promotional material, packaging
Hype Definition from Business & Finance Dictionaries & Glossaries
Hype Definition from Encyclopedia Dictionaries & Glossaries
Hype may refer to:
- Hype (album), 1981 album by Robert Calvert
- Hype (TV series), American comedy television series
- Hype!, documentary about the popularity of grunge rock in the early to mid 1990
- , a 1999 PC role-playing game by Playmobil
- Hype! (soundtrack), soundtrack to the Hype! documentary
- Hype cycle, graphic representation of the maturity, adoption and business application of specific technologies
- Hype Energy, brand of high-energy drinks
- DJ Hype, British drum and bass DJ
- Hype (punk band), a Canadian punk band
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Hype! (1996) is a documentary directed by Doug Pray about the popularity of grunge rock in the early to mid-1990s United States. It incorporates interviews and rare concert footage to trace the steps of grunge, from its subversive inception in neighborhood basements, to its explosion as a pop culture phenomenon. Hype! shows grunge from the point of view of people within the grunge scene, and attempts to dispel some of the myths of the genre promulgated by media hype, hence the title. The movie generally portrays the latter faction in a satirical way, though acknowledges that media hype helped to propel some of these obscure bands to fame, albeit briefly.
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Hype Definition from Entertainment & Music Dictionaries & Glossaries
as a verb, to decieve; as a noun, a form of deception.
Barry Ulanov
1) (n) Statements made about something before that thing comes out, especially wild statements guessing about the things nature (whether positive or negative). For example, record companies will often put many advertisements out before a record comes out. Before Public Enemy's album came out there was much negative hype in the media. "Yo Harry! You're a writer; are we that type? Don't believe the hype..." - Public Enemy (Don't believe the hype). 2) (adj) Cool. "Too damn hype" -- Jazzy Jeff and the Fresh Prince (??? [1988]).
1) (n) Statements made about something before that thing comes out, especially wild statements guessing about the things nature (whether positive or negative). For example, record companies will often put many advertisements out before a record comes out. Before Public Enemy's album came out there was much negative hype in the media. "Yo Harry! You're a writer; are we that type? Don't believe the hype..." -- Public Enemy (Don't believe the hype).
2) (adj) Cool. "Too damn hype" -- Jazzy Jeff and the Fresh Prince (??? [1988]).
2) (adj) Cool. "Too damn hype" -- Jazzy Jeff and the Fresh Prince (??? [1988]).
