Definition of Expert forecasting survey
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Expert forecasting survey Definition from Business & Finance Dictionaries & Glossaries
MONASH Marketing Dictionary
a sales forecasting method in which outside specialists or industry experts - economists, academics, management consultants, advertising executives, etc. - are asked to assist in the preparation of the sales forecast.2004 (c) Copyright & Reprint Courtesy of the Dept. of Marketing, Faculty of Business and Economics, Monash University; edited by Mr. Don Bradmore.