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Definition of Aspirational group

Aspirational group Definition from Business & Finance Dictionaries & Glossaries
MONASH Marketing Dictionary
a sub-category of a reference group, consisting of individuals (not necessarily known personally) with whom a person desires to be associated. See Contactual Reference Group; Dissociative Reference Group; Membership Group; Reference Groups.
2004 (c) Copyright & Reprint Courtesy of the Dept. of Marketing, Faculty of Business and Economics, Monash University; edited by Mr. Don Bradmore.