Aspirational Group
a sub-category of a reference group, consisting of individuals (not necessarily known personally) with whom a person desires to be associated. See Contactual Reference Group; Dissociative Reference Group; Membership Group; Reference Groups. | ||||
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Aspirational Group definition was found in categories: Business & Finance(1)
Aspirational Group Definition from Business & Finance Dictionaries & Glossaries
| Raynet Business & Marketing Glossary |
Aspirational Group
a group to which a non-member would like to belong; the local golf club?the Raynet Appreciation Society?
a group to which a non-member would like to belong; the local golf club?the Raynet Appreciation Society?